Optimisation.
Launch is the starting point. We keep reviewing what is live and improving it, month after month.
Our approach to Optimisation
A lot of marketing work stops once it is published. Ours is measured after that, and whatever is underperforming gets changed.
Because Only Tech looks after the website and the systems behind it, improvements are made directly instead of joining another supplier’s queue.
Create
Publish
Then repeat.
Optimise
Measure
We continuously review and improve.
Website
- Website content
- Website structure
- User experience
- Landing pages
- Page speed and technical performance
Visibility
- Search visibility
- Google Business Profile
- Content performance
- Brand consistency
Conversion
- Calls to action
- Conversion paths
- Lead capture
- CRM processes
- Analytics and tracking
Further reading
- article 5 min read An SEO checklist for a small business website What a small business website needs in place before any SEO work pays off, taken from Google’s own guidance, with the items you can skip.
- article 5 min read A website maintenance checklist for business owners A website needs attention after launch. What to check each week, month, quarter and year, and what to ask whoever looks after it.
- lesson Beginner 3 min read What is website caching? A cache keeps a copy of your web pages so they load faster. Where the copies live, why an edit sometimes does not show, and how to clear them.
Related
- Analytics We connect marketing activity to meaningful business data.
- SEO We help businesses become easier to find organically.
- Websites Design, development, e-commerce, hosting and maintenance for sites that load fast.
- Website health check Speed, security and SEO basics for any web page, checked in a few seconds.
More marketing services
Tell us what needs sorting.
Book a call or send an email. We reply within one business day.