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Search and website performance
Being found and being fast: how search engines read a site, caching and Core Web Vitals.
4 lessons
- What is search engine optimisation (SEO)? SEO helps search engines understand your website and helps people find it. How Google finds and ranks pages, and what SEO cannot promise. Beginner 3 min read
- What is technical SEO? Technical SEO is the part that makes sure search engines can reach, read and store your pages. What robots.txt, sitemaps and canonical addresses do. Intermediate 3 min read
- Core Web Vitals, explained Three measurements Google uses to judge how a page feels to use: how fast it loads, how quickly it responds and how steady it is. Intermediate 2 min read
- What is website caching? A cache keeps a copy of your web pages so they load faster. Where the copies live, why an edit sometimes does not show, and how to clear them. Beginner 3 min read
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